A cure for creative block — San Francisco Chronicle
There are things that only you can make.


Muzi is a creativity app that diagnoses your creative health across five essential resources and delivers personalized coaching to help you realize your best creative work.
Reveal Your Spark
The Creativity Assessment measures your creative health across five essential resources and shows you what your creativity needs from you right now.
MISSIONS: to bring your ideas to fruition.
Missions send you into the world — and into your inner world — to perform actions designed to spark your creativity.










REFLECTIONS: to set goals and make plans
Reflections guide you in self-inquiry — so you have all the information you need to move toward the creative life meant for you.
Get the AppMEDITATIONS: to grow from a place of deep peace.
Based on one of the only modalities shown by science to directly enhance creativity, Yoga Nidra, Muzi Meditations affect change where it resonates most.






Muzi is for...
Muzi grows with you

Spark Checks
Spark Checks track your Inspiration, Courage, Discipline, Rest, and Connection over time — keeping your Muzi experience calibrated to your precise creative needs.

First Aid
First Aid offers tools for moments of acute creative need — starting a new project, facing a creative disappointment, and processing feedback.

Question of the Week
Each week Muzi surfaces a single, often overlooked question about your creative process.

Mission Tiles
Tiles get you creating in real time — distilling your creative experiences with words and images, and sharing glimpses of your creative process with your fellow Muzis.
Frequently Asked Questions
Creative block is when a person feels unable to access or express their creativity. Muzi believes with its whole creative heart that creative block is an illusion. Creativity is not something we have to reach for. It is our natural state. And when we resource ourselves for creativity — with Inspiration, Courage, Discipline, Rest, and Connection — we find ourselves in that exalted state where we cannot help but create.
Muzi diagnoses exactly where your creativity is depleted and gets you the support you need to find yourself happily creating again.
Yes. In recent years science has turned its gaze to creativity and discovered what artists of all kinds have always known: creativity is not a fixed trait. It is a capacity that can be systematically developed.
Specifically, neuroscience confirms that the cognitive engine of creativity — divergent thinking — can be strengthened with practice.
Muzi uses a Creativity Assessment to discover what your creativity most needs — then gets you the practices you need to start doing your best work.
There are a number of personal assessments in the world today — The Big Five, Myers Briggs, Enneagram. Muzi's Creativity Assessment is different from all of these. First, it doesn't describe your personality. Rather, it diagnoses your creative health across five essential resources: Inspiration, Courage, Discipline, Rest, and Connection. Second, it is the first tool in existence for measuring creativity as a developable capacity. It shows you what your creativity needs from you right now, so you can get yourself resourced and start creating as never before.
The Muzi methodology is backed by creativity science and developed through fifteen years of hands-on coaching with 500+ artists, leaders, and teams. Until now the only available creativity apps have been generic prompt generators. Muzi is the first-of-its-kind creativity app that gets to know you with a proprietary diagnostic assessment, then delivers Missions, Reflections, and Meditations especially for your creative needs. Then, as your creative health evolves, Muzi recalibrates — meeting you with what you need for every new creative moment.
Creativity requires more than overflowing inspiration or endless discipline. Muzi identifies five resources essential to creativity:
Inspiration — the capacity to generate and recognize new ideas.
Courage — the willingness to take creative risks.
Discipline — the structures that support creative productivity.
Rest — the balance of action and recovery that allows you to create joyfully and sustainably.
Connection — the vital relationships that uplift your creative life.
When we're under-resourced in even one, our creativity falters. When we're resourced in all five, we can't help but create.
Muzi is for anyone who creates — or wants to. Artists, musicians, writers, and designers will find it immediately relevant. But Muzi is equally valuable for leaders, entrepreneurs, educators, scientists, health care workers, organizers, and anyone else wanting to do their best work — including the work of simply living your most beautiful and fulfilling life.
Your Spark is a picture of what your creativity needs from you right now. Based on your Creativity Assessment, it shows where you are resourced vs depleted in each of the five essential creativity resources: Inspiration, Courage, Discipline, Rest, and Connection.
Take the Creativity Assessment to reveal your first Spark, then Spark Checks to track your evolution and keep your Muzi experience attuned to your current needs.
Muzi offers a free tier that includes access to Daily Muzings, Featured Tile, Question of the Week, the Creativity Assessment, and the opportunity to see your Spark. For a personalized Muzi experience of Missions, Reflections, Meditations, and Spark Checks, you can subscribe at $8.99/month or $79.99/year. You can cancel anytime.
Yoga Nidra is an ancient meditation practice that takes place in the space between waking and sleep. In addition to being deeply restorative, Yoga Nidra provides significant benefit to creativity — increasing dopamine release by up to 65% and activating theta brainwave states linked to memory and daydreaming. Most crucially, neuroscience now tells us that Yoga Nidra is one of the only practices that directly supports divergent thinking — the cognitive engine so important for many stages of the creative process. Muzi bases its meditations on Yoga Nidra not because it is trendy, but because of the intuitive truth that transformation happens from a state of deep peace.
Yes! Muzi Enterprise brings creativity development to organizations through Team Spark — an amalgam of team members' Sparks, so teams can understand their collective creative health and embark on creativity practices together. Muzi Enterprise is available for organizations of all sizes. Contact rachel@muzi.com to explore a pilot.
Fresh Takes on the Muzi Experience
"Muzi is a stand-out -- both playful and soulful, and chock full of ideas and guidance. Its creator, Rachel Efron, is a song-whisperer, creativity coach, writer, and producer. The Creativity Quiz was spot on accurate, and I took it several times! Muzi is a modern day "The Artist's Way"-- but utterly positive, inspiring and fun. It's like having a fairy godmother cheerleader coach in your pocket!"
Jennifer Greer
Singer/Songwriter
"Muzi is exactly what I needed to bring out my creativity! I had always put writing and music on the back burner because I didn’t know where or how to find the spark — Muzi finally changed that narrative. Now that I have a road map going forward, I’m bursting with creative potential. Thank you Muzi for being the partner I always needed on my creative journey!."
Frank Kladis
Songwriter
I love Muzi’s personalization and range of features! The quiz was insightful and spot on, but even better is that it gives you a custom path to take your work and creative health to the next level. With Muzi’s help, I wrote my first poem after over a year of feeling stuck and timid with my writing.
Ruby Spies
Writer
"Muzi brought into focus what I want to work on for the next year. Now I'm centering the things I'm most passionate about! I’ve never seen an app that combines a business life coach with creativity… and then adds a meditation to help you reflect on it all. I love my Spark — I’m going to print it and hang it on my wall!"
Beth Cloutier
TV producer / director






